Award Judges

Sessions

1. 

   Barry Alexander

   

   9:10 AM – 9:55 AM

   What’s Winning in Canada: Insights from 2024 Healthcare Category, Canadian Marketing Association (CMA) Awards

   • Hear what makes a healthcare campaign the best in the country directly from the CMA judges.
   • Learn how the campaigns leveraged market insights to deliver breakthrough creative and drive business results.

   • Barry Alexander, Chief Marketing & Diversity Office, Canadian Marketing Association

   • Joseph Barbieri, Founder, Bespoke Group

   • Nicole Grant, Senior Vice President, North Strategic

   • Shelagh Hartford, SVP Strategy, FCB

   • Award Judges, Canadian Marketing Association