Past event

This event has already taken place

Want to be part of a future PharmaBrands event? Get in touch and we’ll help you find the right one.

Murray Forrestall

Partner · RXCHAINGE AI

Become a speaker
RXCHAINGE AI

Murray Forrestall

Partner

RXCHAINGE AI

With over 30 years in the healthcare industry, Murray is a recognized marketing and eLearning strategist focused on how AI can close gaps in care and improve outcomes. At RXCHAINGE we are employing the power of lifelike AI avatars to provide not just timely, trusted information, but also meaningful, collaborative engagement—offering an unprecedented level of access to expertise and counsel for patients and professionals alike.

Murray Forrestall

Sessions

  1. Dr. Bobby Yanagawa

    Dr. Bobby Yanagawa

    12:00 PM – 12:25 PM

    Follow-on Case Study: Democratizing Healthcare with Agentic AI - The Results!

    • Follow-up case study on the real-world deployment of an agentic AI clinical advisor across CABG patients pre- and post-surgery: what worked, what surprised us, and where challenges remain.
    • Insights from over 50 patient experiences, including early findings from post-pilot surveys and anonymized excerpts from patient–AI interactions
    • What these findings mean for the future of patient support and life sciences engagement.

    • Dr. Bobby Yanagawa, Program Director and Associate Professor, Division of Cardiac Surgery at the University of Toronto

    • Murray Forrestall, Partner , RXCHAINGE AI