Age of AI Europe, 2026
March 10, 2026 · London
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Agata Kinga Kaczmarek
International Marketing Head of Cardiovascular
Recordati
I’m Agata Kinga Kaczmarek — from 20 years, I am working across international pharma shaping launches, building strategy, and translating complexity into clarity. I learn on what really works (and what doesn’t) in launch readiness, AI adoption, digital transformation and how is to lead without a title. I like to share my experience. My talks are practical, human, and infused with humor (and coffee). I’ve shared lessons with audiences from small workshops to 350-person internal events and I’m now expanding my voice more broadly with peers across the industry. My focus: global product strategy, launch excellence and AI-enabled innovation. I believe innovation must create real outcomes for patients, providers and communities. I am also Author of the Blog: https://www.thehealthtechadvocate.com that serving fresh insights on launch readiness, AI in practice and leading without a title in pharma.
Sessions
Agata Kinga Kaczmarek
1:50 PM – 2:10 PM
(Case Study) AI Implementation Challenges: Why Our AI Personalization Campaign Broke in Review, And How to Fix It
- Discover what happens when an AI personalization campaign crashes into regulatory review and the lessons that came out of it.
- Learn who are the critical AI ambassadors that can help you combine speed, creative excellence, sign-off, and scientific rigour.
- The critical questions to ask your colleagues before you embark on a complex AI driven project.
Outcome: Learn how to build AI-powered content workflows that move at marketing speed without tripping regulatory wires.
Disclaimer: No confidential or proprietary information from any specific company will be disclosed.
Agata Kinga Kaczmarek, International Marketing Head of Cardiovascular, Recordati