Neil Follett

Sessions

1. 

   Neil Follett

   8:55 AM – 9:05 AM

   Welcome to the Age of AI!

   • Neil Follett, Co-Founder & Strategic Advisor , PharmaBrands

2. 

   Neil Follett

   

   1:10 PM – 1:55 PM

   The AI-powered agency: the benefits and risks clients must consider with this new agency model

   • Hear from leading agencies on the possibilities towards increasing value through generative AI capabilities.
   • Learn how Gen AI may be deployed for pharma marketing and communication campaigns.
   • Understand the risks and benefits before procuring an “AI-powered” agency

   • Neil Follett, Co-Founder & Strategic Advisor , PharmaBrands

   • Dave Makerewich, Founder, Maven

   • David Churchill, Vice President, Healthcare Business Strategy, Lemieux Bédard Communications.

   • Brad Breininger, EVP, Strategy, Believeco:Partners

   • Panel Discussion

3. 

   Neil Follett

   4:20 PM – 4:30 PM

   Closing Remarks

   • Neil Follett, Co-Founder & Strategic Advisor , PharmaBrands